Inspiration by Sherwin Schwartzrock

August 18, 2013


Tell us a little about you, where you live, where you work.

I run a small commercial art studio serving other creative agencies. Our focus is on illustration with a strong design emphasis. My design, illustration and marketing background gives me an edge in producing artwork that other art directors like because we're thinking like they do. Our work is something most designers can't do and has a design sensitivity most illustrators don't have… so we fit a special need. Our office is in downtown Minneapolis and even though most of our clients are local, we do work with firms all over the nation and even a couple in England.

What are your main inspirations for drawing?

I love the illustrative work of the 40s, 50s, and 60s. Those guys were amazing talents. I also love the design in those same decades. The 40s had great war posters and the style in the 60s (fashion, architecture, etc.) was probably the best of any decade.

What would be a perfect day for you?

I like variety so a perfect day has some meetings (creative brainstorming or presentation) with some hours at the drawing board and computer. Today I'm mired in typing up a RFP… so it isn't a perfect day today. )

What has been your biggest adventure in your life?

My wife and I are pretty quiet people so when we adopted two children from Russia, we were really outside of our comfort zone. I also started a small ad agency with two other partners and a comic book studio (not at the same time), and I have to say both were fun and challenging at the same time.

If you could change something from the past, what would it be?

I've made lots of mistakes but those mistakes make us who we are today. I don't have many regrets. If I had to choose, I'd take some finance classes in college.

Describe the favourite shirt you own.

It's not a tee shirt, sorry. It's a white button down from Eagle… very affordable and perfect in every way.

How did you start designing t-shirts?

When I'm commissioned to design an image for a tee, there usually are goals set out by the client. I consider the printing process. I try to capture the "big idea" and then fit a style to the concept to make sure everything works together.

What makes you so special? What are your secret skills?

I'm not special. I live in a city full of talented designers. I'm a drop in the ocean. But, I have had a successful career so my only unique distinction is that I probably work harder than the next guy. I wake up early and work hard 5 or more days a week… that is often times more valuable than talent.

Any advices for young artists?

Wake up early and work hard. (: Waiting for inspiration can take too long. Go look for it. I once heard someone say that we've got a million bad illustrations in us. Get them out as soon as you can so you can do the good stuff. Practice makes perfect.

What are your favourites web sites?

I'm a busy guy so I don't surf the web much. However, my favourite peers are here:

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Men T-shirts

Sizes Width (CM) Length (CM)
S 46 70
M 51 73
L 56 76
XL 61 78
2XL 66 81
3XL 71 84


Women V-Neck T-shirts

Sizes Width (CM) Length (CM)
S 41 64
M 43 67
L 47 69
XL 50 71
2XL 56 72